The idea of converting prospective customers into repeat clients is the nature of CRM, making your marketing strategy that much more effective.
Email Marketing to a select and segmented database
Creating a database and expanding it
Managing your database by updating it and focusing on the quality of the data
Analytics & Reporting: Measuring the effectiveness of your campaigns
CRM strategy focusing on a customised email communication strategy which will reach, engage and retain the audience with whom you are wanting to communicate a promotional offer